Circa 1880-1920. Back of cabinet card by J.W. Kratzer Photography, Blanchester. A cabinet card was a popular way to display photos between 1860 and 1920. They were generally about 4 1/4″ x 6 1/2″. It’s believed that they got their name because they were displayed in the open on cabinets in the home instead of hidden in photo albums. Their larger size made them easy to see from across the room.
Another advantage of their large size was that the photographer could use the back to create a striking advertisement like this ornate design.